The Mandela Bay Development Agency (MBDA) are the local development drivers of urban regeneration for Port Elizabeth. Together with the National Lottery Distribution Fund they launched a public art campaign in 2009 on the Donkin Reserve. The project was a phased initiative that proposed 67 pieces of public art, be strategically placed around the Port Elizabeth CBD. The concept behind Route 67 was to create an art journey in celebration of Nelson Mandela's 67-year role in South African politics and the installation aimed to attract locals and tourists to the historical centre of the city. Route 67 meanders through the CBD taking visitors past some of the Bay's oldest monuments, art deco architecture and a series of open-air